Hikaru Collective is a multidisciplinary creative strategy studio for purpose-driven POC brands. For this project, we were inspired by Japanese pop iconography, which was central to the brand's ethos, but also focused on bringing in youthful and funky elements.
Creative Direction:
Alyssa Nguyen
Design:
Alyssa Nguyen
Copy:
Alyssa Nguyen
Web Development:
Hikaru Collective
Client:
Sofia Hiramatsu
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